There are plenty of reviews on You Tube Sony vs LG.
Essentially if you are a gamer, LG will have better response and 4 eArc hdmi vs 1 on the Sony. LG doesn't get as bright but depending on lighting conditions, sunlit room vs home theatre or mostly watch at night, you may not need the extra nits.
The LG C1 topped out my budget so that's what I went with. You may want to consider the LG CX, its at a nice price since the C1 came out. You get last gen processor but not much difference otherwise.