1) The SVS bill of rights refers to the promises SVS keeps in their business. For me, the most important is the one about offering the best quality in each price range. Free shipping and warranties are fine and good, but at the end of the day, what I care about is that I'm getting the absolute best piece of equipment I can when I spend the money.
2) Honestly, I'd like to see something geared towards use in smaller-scale setups... like computers. Do you have any idea how hard it is to find good computer speakers? You more or less can't, unless you step up to studio monitors... and then you're getting into expensive stuff. So, a lower priced sub (perhaps with speakers) solution for computers that's in the $300-400 range.
3) Bass has to be tight. I don't care if it gets down to 4hz if it's boomy and sounds like garbage.