Right now with the war on, I would think all networks would get a bump up. To make an educated call, you''d have to go back to pre war numbers vs after election. I would not be surprised to see actual numbers down.
These were Nielson's October 2021 numbers in percent, not numbers:
More surprising are the stats about Carlson and Fox News’ pull with self-proclaimed Democrats. Of those demo-aged viewers surveyed who identified as Democrats, 39% chose Fox News, 31% chose MSNBC and 30% chose CNN for programming from 8 p.m. ET to 11 p.m. ET. In total-day viewership, Fox News grabbed 42% of Democrats aged 25-54, CNN nabbed 33% and MSNBC got 25%.
As far as advertising dollars are concerned, they look at these numbers and plan accordingly.
Igniting the rage engine, crisis engine, et al, is either side of the media depending on who is in power. It makes them money. Just go back to early FOX 1990s.
FOX vs ROM(rest of media). Fox hates Clinton, ROM hates Bush, Fox hates Obama, ROM hates Trump, and now Fox hates Biden.
@50% of the country say "daily buffoonery of the drumph." or Orange whatever..
@50% of the rest of country "daily buffoonery of "weekend at Bidens" or let's go Brandon.