Well keeping the records was the easy part. I would see an ad and think (bait and switch) and go to the store to see how bad they were and sure enough they tried to screw me over it's at this point I fill out a form online, print it out and send it to the states AG.
The Pioneer was a blatent bait and switch. 1099 on a 7,500 TV c'mon, this store was having an end of year sale and I got to the store five minutes before it opened and they said they would have 4 of these TV's at this price. Granted there were only 6 or 7 in line when the store opened and all of us wanted the TV, well I talked to 5 different salesmen and got five vastly different stories on why those TV's weren't there (now this is one minute after the store opens and they have none of the advertised TV's (but they have plenty of the newer models at 7,700 for sale. So I took all five business cards, asked for the managers phone number (he wasnt in the store) and tried to call him three times and got the usual BS response So a letter to the AG and five weeks later the owner of the company offers me the latest model, a five year warranty and free delivery if I will drop the complaint.
The Sony HTIB was a present for my twin sister. Fry's had an ad for a 99.00 HTIB system but showed a picture of a Sony HTIB system (retail like 699.00) I get to Fry's and they say the model number listed is for some no name brand POS. I argue with the salesman that they show a picture of the Sony system and you can clearly see "Sony", salesman tells me "tough luck" a letter to the AG and a few weeks later the manager of the store is pleading with me to buy the Sony at 99.00 and drop the complaint. Twin sister got a nifty present that year.
The Monster AVS2000SS were bought online at Circuit City, but lo and behold even though the sale was completed, and said shipping (for two weeks) I never got it. I called Circuit City corporate HQ in Virginia and got the runaround and then I called MonsterCable corporate and a letter to the AG, two weeks later, the president of CC is calling me telling me they found two AVS2000SS and we're shipping them to me (they even refunded my shipping charges and sent me a 100.00 gift card)
But when I sent the complaints I included the advertisements clearly circled what was advertised and how the company screwed me over. With the Monster I included a copy of my completed transaction and all the reps names I talked to when inquiring about my lost voltage regulators. the states AG is very good in swaying companies to abide by the law and settle the matter.