Yamaha is structured very different from the
surviving AVR brands...
- Yamaha AVRs are built in Yamaha owned factories
- Yamaha designs their own AVRs
- Yamaha has significant buying power for crucial internal electronic components
- Yamaha is the only AVR brand that maintains total control/ownership over their AVRs, from design to production to sales
Bottom line...
Due to various economic and political conditions, all of the key AVR competition to Yamaha including Onkyo/Integra, Kenwood, Pioneer, Sony, Denon, Marantz had at 1-time a strong sales & marketing base but now have changed equity/ownership due to hitting dire financial straits. Since Yamaha has an extensive product demand in all global markets for all of its CE products including consumer & pro, this provides substantial unit volume that gives them significant leverage in buying internal electronic components. As buying internal electronic components unit volume is the key, allowing Yamaha to enjoy certain, s
ignificant buying advantages. For example, this is one of the reasons Denon & Marantz through control by United Audio
now have many common components and modules. Plus their products are now built in the
same factories some owned by D&M in Japan while their major high sales volume units are out-sourced & built by a single factory in Vietnam (Inkel Corp).
Just my $0.02...