The challenge that Outlaw faces is trying to keep up with the competition in terms of performance, quality, technology... Essentially not having their own factory they depend upon certain ODM factories to build their products, and now especially the later audio/video products are evolving with newer protocols for immersive surround formats, HDMI, HDCP and their primary factory in China is having difficulties keeping up... The bottom line is that Outlaw as an independent audio brand does not generate enough unit sales to cover the significant R&D, tooling/development costs..
I know alot about this situation but I will not expand the discussion knowing the factory well & Outlaw principals I will not throw more fuel on the fire as IMHO... I like/admire Outlaw as a brand and but to succeed in the long term they have a very steep challenge ahead..
Just my $0.02...