That's the thing about "resolution" when 4K came out there wasn't much if any 4K content out. Plus in order to enjoy actual 4K content you must be seated in the Sweet spot in order for differential from 1080p,i. So with that said I now have a 4K HDTV I can absolutely say You must be sitting in the Sweet spot in order to tell the difference between 1080P and 4K. Same can be said about 1080p, over 720p,i my point is many believe resolution isn't as important as to an accurate color reproduction. An analogy comparison, I like looking at Katy Perry or Taylor Swift cause they are easy on the eyes. But would I buy their music? Nope for me their music sucks if you can call what they put out music. Lol. I only used that analogy cause I'm watching the morning News and the media machine loves pumping out the likes of sh$t for music by the likes of Katy Perry, Taylor Swift God forbid Beyonce who really sucks the big one. Lol