Aesthetically I think we're delving away from WAF
In dedicated home theater setups, probrably feasible for the ultra high end setups, but to the mid - lower end setups, typically 7.1 is more than enough. I think the additional discrete information would be better utilized for sensory involvement (I.E. tactile transducers, lighting cues (strobes), air movement, etc...) Like Disney interative rides
Sure we could add on additional speaker up and along the ceiling, but if your chair "moved" due to rush of a jet or car chase, that would add more realism to the experience.... Just my .02$ on this...