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If you limit the topic to the advertised numbers then I have no doubt NAD is honest about their power rating. They do cost more in North America on per real watt output but you already know that I agree most people (including myself) generally do not, and should not base their purchase on cost per watt only.
There are AVR products that are in fact misleading in the way they advertise their power outputs in regard to 2 channel vs ACD. However, I would be reluctant to say Denon and Marantz of doing that sort of thing though. If you read their official website (Denon for example), they typically say something like this:
"........delivers 140 watts of power to each of the nine channels." instead of 140W X 9, that, I agree it could be a little misleading though not exactly lying.
http://www.denon.ca/ca/Product/Pages/ProductLanding.aspx?CatId=3d9614d1-8000-4106-ab91-8192242cab83&SubId=40b5820d-83c2-4e93-9909-60aae60e0bdd
Typically a Denon or Marantz that advertise 140W for each channel, they would yield about 100 to 120W ( or at least in 5 channel driven) ACD in one of those HTM, HCC, S&V lab measurements.
Anyway, NAD is a premium product, but the current HK line up is a different story. Yes their advertised outputs are still honest relative to others, but where they could mislead people is in their way of specifying their power consumption. If you spend time going through their spec sheets and manual you will see inconsistencies in their specified weight and power consumption. They seem to talk about "maximum" power consumption more often now when most other makes provide just power consumption.
I posted facts and figures for some Yamaha models, I think the RX-V1800 is one of those that provide both maximum PS and just PS and the differences are huge, easily 2:1. Most power EE should know that power transformers, large or small, generally has very good overload capacity. You can overload them to say 120% all day long but if you do you will lose on longevity. In many cases you could overload them for 200% or even more on very short duration basis. So if you see a HK products that has a "maximum" power consumption of 1000W, it is probably at 200% overload. Think about it, to consume say 1100W, even with a high power factor of between 0.85 to 0.9, the transformer size would be at least 1200 VA. That is the kind of transformer found in a 66 lbs XPA-5 power amplifier. I really doubt any current HK AVR (except for the flag ship model) has a transformer rated anywhere near 800VA let along 1200VA. If I remember right you are an EE yourself so I doubt you would disagree with me on such basic electrical stuff.
Also, unlike NAD who has more than one model in their line up that offers >100WPC ACD. With HK, typically only their current flag ship model would offer that kind of power. Long time ago HK made great power amplifiers but nowadays I would not compare them with NAD's at all. I did feel compel to say something, every time I see how people could be led to believe every HK watt is equivalent 2 Denon, Yamaha, Onkyo watt. Anyway, if I fail to make myself clear on this I probably never will, so this is the last time I voice my opinion on this topic.