It was a little expensive for what it is but I am more concerned with a total package that works than the cost.
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Should I have these pulling the hot air out or blowing fresh air in?
Actually, regardless of what you do, you will be doing both, if that makes sense. I would recommend exhausting out the back, which will, by default, pull fresh, cooler air from the front, across your equipment. I think you will get the best results that way, because you have a more open volume to pull the cool air from, and the smaller volume of air behind your credenza will probably be warmer from all of your gear. I think your plan of mounting the dual fans vertically so that one is cooling the PS3 shelf and the other is cooling the amp shelf will work. Hopefully with this addition it won't be louder than your PS3 on medium

. The Scythe fans are well-known in the PC world for being very quiet, so you should be okay.
FYI - If you end up needing more of this kind of solution you can probably DIY for pretty cheap, and it shouldn't be very hard either...
EDIT: You may also find that removing the grilles on the thing you ordered will increase flow a little and decrease noise as well. All they do is protect fingers, but if you stick your fingers in one while they are spinning, it won't really hurt anyway. I tried

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