The only way I have to measure is with my ears.
While humans can be "amazing measuring instruments", that does not apply to calibrating bass in small rooms. Bass wavelengths interacting with room boundaries can cause every seat to sound different, and as those wave lengths also correspond to the boundaries in your room, you have to know what frequency dips and peaks are centered on to know what room mode, is causing what problem and if it can be solved with positional EQ, or DSP.
But when it comes to overall playback, the room, the electronics, the speakers, are all part of one system. And when it comes to reproducing sound in rooms, EVERYTHING matters.
I am repainting my HT's ceiling, which means everything will need to be repositioned and calibrated - I intend to be taking pics of the actual arrangement and response graphs so I can demonstrate Positional EQ in my room to find the best spots for the subs, and then what DSP filters I applied on top with before/after response. Still need to go back thru and fix all my old write ups photo links, so bear with me! I think you will find this information useful!