
Wayde Robson
Audioholics Anchorman
By now everyone's heard about Microsoft's purchase of ZeniMax/Bethesda and we've heard a lot of online hot-takes on how this is going to influence the future of gaming. It was such a big purchase for the gaming industry that it instantly made Xbox Game Pass a potential option, even for the saltiest, console-distaining PC gamers (myself included). And that's just it... the big winner in the deal wasn't the new Xbox Series X or S, but rather Microsoft's online game platform Game Pass. Meanwhile, Sony's model is still emphasizing "exclusives" to make its PlayStation 5 your living-room entertainment device.
I think it speeds up the inevitable conclusion to the ongoing "game console wars", because the console war has always been an ultimate "final battle" between traditional consumer electronics (Sony) and PC technology (Microsoft), since at least the late 1980s. It's no surprise that Microsoft and Sony are actually collaborating and Sony's own online entertainment network uses Microsoft's cloud. I think the future will either see that relationship become deeper or Sony will eventually just be relegated to a second-tier gaming option.
I know... I know, there are people who get downright ideological about their choice in gaming equipment, but I say this in no way as a Microsoft "fanboy", I don't like that Microsoft appears to be taking over gaming, I prefer healthy competition. But considering the size of the Triple-A gaming market in relation to other markets Microsoft plays in, it appears inevitable.
My take on Microsoft Xbox strategy:
Microsoft's Xbox Long-Game Surges with Bethesda Purchase
I think it speeds up the inevitable conclusion to the ongoing "game console wars", because the console war has always been an ultimate "final battle" between traditional consumer electronics (Sony) and PC technology (Microsoft), since at least the late 1980s. It's no surprise that Microsoft and Sony are actually collaborating and Sony's own online entertainment network uses Microsoft's cloud. I think the future will either see that relationship become deeper or Sony will eventually just be relegated to a second-tier gaming option.
I know... I know, there are people who get downright ideological about their choice in gaming equipment, but I say this in no way as a Microsoft "fanboy", I don't like that Microsoft appears to be taking over gaming, I prefer healthy competition. But considering the size of the Triple-A gaming market in relation to other markets Microsoft plays in, it appears inevitable.
My take on Microsoft Xbox strategy:
Microsoft's Xbox Long-Game Surges with Bethesda Purchase