Blockbuster movies have driven and exploded--really mainstreamed--the growth of these comics empires. The directing talent helming each empire's respective core properties really tells why Marvel has dominated. So far Marvel execs have hired superior directing talent, most of them not traditional action directors, but directors from comedy or drama, many with indie sensibilities who understand character: Kenneth Branagh (Thor), Taiki Waititi (Thor: Ragnorak), Joss Whedon (Avengers), the Russo Bros (Captain America WS & CW, Avengers IF & Endgame),Ryan Coogler (Black Panther),James Gunn (Guardians 1 & 2),
Jon Favreau (Iron Man), Bryan Singer (X-Men), James Mangold (Logan),Sam Raimi (Spider-Man ver 1).
DC at first had a leg up with the Nolan Bros director-writer team-up, virtually reinventing the comic-movie genre with the Dark Knight trilogy. But DC faltered by hiring Zack Snyder to shepherd the new DC universe and helm its star property Superman, and its successors BM v SM and Justice League. Snyder made his name with 300, a slick and visually arresting but ultimately shallow movie. It shows in most of the post-Nolan DC movies: style over substantive character development, and hackneyed, unimaginative storytelling. But there's hope. DC made a very smart choice hiring Patty Jenkins to direct Wonder Woman. Jenkins directed Monster, for which Charlize Theron won the Oscar for Best Actress. Again, an unconventional choice but one who knows character. James Wan, a horror director, for Aquaman had mixed results, though it performed decently at the box office. DC made another imaginative choice with Todd Phillips, a comedy director (Hangover),for Joker. If DC wants to elevate this darker, less family-friendly movie universe it really needs to make smarter directing choices going forward. Get people who have shown a unique voice in their earlier work, and who understand character.