I can't believe this. How much is a ticket, if you don't mind me asking?
Anyway, I always though that cinemas make money on overpriced pop-corns and beverages (and being first to show a film). As I said many times before, I'm not a "all about immersion" kinda guy, I go to movies for different reasons. I will avoid 3D, 4D, Extreme and such theaters. In my city you still have a lot of different cinemas. Open air (sometimes even free admission), typical, center of the city old cinemas, small art cinemas, museum cinemas...
Number one reason to visit the cinema for me is to see something you'll have a hard time seeing otherwise like some European national cinema flick that gets very limited release.
I've noticed here in AH people mostly watch big block busters and, don't get mad, but I think those are little children movies. (Avengers?? The difference between what you guys watch and listen is light years huge. Very strange to me. Like wearing Brioni to McDonalds or having a New Balance shoe on one foot and a plastic bag with marbles and dung on the other). That's the reason I stopped my "movie recommendation" thread.
This is also what makes a difference in how you judge a cinema. Last movie I saw had a 2.1 speaker system set in front of the canvas which was rather small in a less than 40 seats cinema. Boredpanda web site lists this as one of the most beautiful cinema around the world
It was a Sicilian Ghost Story by Fabio Grassadonia. Getting this movie in some other form will be a pain.
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Also, it is a night out. That's why I go to movies even though I have a projector (but no atmos, surround and such...)
BTW, the conditions of reproduction was one of my favourite topics back in my PhD days, so I can recommend a book if it interests the OP:
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It is not about how to set it up and it is mainly theoretical, which, I know by now, translates to drivel for the most of you. It is about several different aspects of the phenomena of affordable home-cinema and its repercussions.