Okay, after too much time and energy put into getting the best tv for money considering pq and around $1200 or less... I've ordered a panny tc-L55et60. Not a plasma, although I was pretty sure the ST60 was my choice up until recently. After seeing them in store, appearing considerably dimmer than others, and I do have some sunlight, though mostly not direct, in my viewing room, I decided to go with the lcd/led panny. Cnet's reviews of the e60 series sounded nice for pq, nice black level, made me wonder why they ranked the vizio m551d-a2r two spots higher than the panny. At any rate, I ordered an et60 from Amzon warehouse used, but like new. I will try to follow up with impressions once it arrives.