It comes down to what we prefer. Some prefer the sound of ID to any B&M in the price range or above. Some prefer BM to any ID in the price range or above. We can try to quietly or loudly justify or argue why we bought what we bought by numerous ways.
For most people it likely has nothing to do with the "sound of ID" or the "sound of B&M." It's impossible to know what an ID or B&M speaker will sound like based on it simply being sold through B&M distributors or the ID model. You're right when you say that we should buy the speakers we prefer no matter what others say, though. Speaking of which, so which do you prefer, ADTG? If you could only keep one pair for your music room which would it be and why?
Same here, but if the Salon 2 'were' in fact for 'only' 9K, I may just find a way (say fast for a couple of years

) to get a pair regardless.
Used - sure, maybe, but not new. ADTG claims he gets a really amazing discount (so good that Revel would probably pull distribution rights from that dealer if they knew), but even he can't get a new pair for 9K.
These days B&M dealers are asking manufacturers for up to 50% of the profit right off the top, so while I've seen it said that you can get great discounts on B&M speakers, that could very likely lead to that company going belly up (probably not the largest ones, though). If that much money is coming off the top right away, by the time you figure in the rest of the costs that manufacturer probably isn't making much money. It's a shame that our economy is in the state that it is...
I find it interesting that some manufacturers that have sold through a B&M distribution since their birth have now switched to the ID business model.
I agree, we all have our own preference. My preference is for speakers than could come the closest what I heard "live" unamplifiered music. A couple of graphs even with the waterfall, impedance, phase angle plots don't tell the whole story, and I will only use them for guidance to rule out those unruly ones. As long as those graphs show something decent enough, I would have to go and listen to them to finalize my pick.
I don't think ID or B&M business model weigh into most people's decisions. I think it is sound, measurements, aesthetics and other people's experiences with that manufacturer. It so just happens that lately a lot of the ID speakers have been being purchased, and many customers are happy with their decisions and haven't been shy about sharing their opinions. I couldn't care less if my speakers were B&M or ID provided they met my needs and sounded great, and I think most people feel the same way.