There is never a way to really predict how long lamp life will truly be and manufacturers claims are complete BS. The reality is that lamps will last as long as lamps decide to last - and it's a gamble. I always recommend that people BUDGET for a new lamp every 12 months. That way, if the lamp lasts longer it's a bonus, but if it doesn't, then it doesn't take them by suprise.
It is worth noting that most lamp warranties are 90 days. There's a reason for that.
You are doing things right and I'm not sure how much help or hurt it does to completely power down the projector. As long as it goes through a full cool down cycle, as you say it does, then you should be fine.
I know my first Panny lamp went at about 900 hours or so, but my second lamp is lasting a good deal longer than the first lamp. Go figure.
You can always try to run things in high fan mode to see if added airflow helps, but even that may not do the trick. Very frustrating at times for sure.