I cannot believe that almost all speakers have a sensitivity of 90db with 2.83 volts at one meter or for efficiency 90db at 1watt at one meter. This is especially true if they have baffle step compensation which lowers the sensitivity/efficiency by 4 to 6 db. Another factor is that I have looked at a lot of driver specs and their sensitivity varies widely usually quite a bit mostly quite a bit under 90db. I think more expensive speaker systems tend to be more accurate in this but companies such as Polk advertise all of their speakers as having 90db efficiency/sensitivity. People look at the 90db rating and if they see one that is more accurately rated at 85db they will choose the 90 as it is supposed to be "louder." But then again, I've been wrong many times before, I can be wrong again. It really is of no consequence to me as I build my own.