I sure hope you are right. Today we get an article on the AVR 4308CI and, sure enough, they have put the same sticker on the face of it, unless the picture is just a re-print of this receiver's picture. I just note that the pix released of the Sherwood Newcastle R-972 and the Onkyo TX-NR905 show no stickers on their faces, so some mfrers are careful not to enrage buyers with that. Onkyo does put the acronym WRAT on the face of theirs, and it's not a sticker. I personally don't like that on a product I'll display in my home. Maybe Japan is crawling with rats, but my city is not. Maybe they feel they are selling their products to a bunch of rats. You attacked us, Japan, we defeated you, get over it.