Word. I hate cable companies in general, but I was going to give Comcast a try when I moved into my house in 2000. The cable was originally on when I moved in, but then got disconnected after the previous owner's contract ended the next month. I called them up to order service, and the kid on the phone (who was clearly eating during the call) told me that I had to be home for the install because the technician had to come into my house. I explained that I already knew that it worked perfectly on my TV because I had been watching it the week before, explained that the technician couldn't reach the wall jack unless I moved my entire entertainment center, explained my work schedule, and asked if they could just turn it on. He laughed. I hung up and have never again even considered ordering service from them.
There's a lesson in there - if you are the only person from your company that someone interacts with, then that experience is potentially how they will view your entire company.