article on Blu Ray Format ..battle is still ongoing

[j_garcia]

I don't think the marketing is entirely at fault, it is that a lot of consumers just don't care. People who are satisfied with average, low bitrate MP3 probably aren't going to get excited about higher resolution audio and video. "What the public doesn't know is what makes them the public."

 

[jamie2112]

I don't think the marketing is entirely at fault, it is that a lot of consumers just don't care. People who are satisfied with average, low bitrate MP3 probably aren't going to get excited about higher resolution audio and video. "What the public doesn't know is what makes them the public."

You hit the nail directly on the head. I agree "sheep" come to mind....

 

[PhillyDan1969]

I don't think the marketing is entirely at fault, it is that a lot of consumers just don't care. People who are satisfied with average, low bitrate MP3 probably aren't going to get excited about higher resolution audio and video. "What the public doesn't know is what makes them the public."

Marketing is part of it, no matter if you agree or not, but you can't market a high resolution video system through commercials on TV or in previews on DVD!!!

In my experience the electronics retail giants don't know how to sell Blu-Ray either, only the smaller specialy electronic boutiques really try to sell it properly.

In the end, the Public are like sheep, they like to keep up with the Joneses, however the average Mr and Mrs. Jones are still on the fence about blu-ray because the price isn't there and DVD is still "good enough"!!!

 

[j_garcia]

The retail giants didn't know how to sell DVD either... The general public is slow to adopt.

 

[PeterWhite]

The retail giants didn't know how to sell DVD either... The general public is slow to adopt.

Most people aren't seeing high def video when they watch television these days. But with the switch in February lots of people are going to be visiting their local Best Buy or whatever looking for a new TV. Once they have that new TV and start seeing HD broadcasts, they're going to see the difference between that and their old DVDs, and they will be a lot less happy with those old DVDs.

That's when everything will start to change.

People will have several options for HD video; watching it off the air, or cable or satellite; downloading from Apple TV or some other internet source; buying or renting a BluRay disc. I think those are the only options for 1080 rez video. So I think the question is, why wouldn't BluRay do just as well as DVD has done once most people have a TV that can display HD? It seems like a no-brainer to me.

 

[j_garcia]

Agreed. I would actually expect this holiday season for HDTVs to be the hottest selling big ticket item mainly due to the switch.