Coloring the sound is not the end of life. It's just another thing. This is why we should audition speakers before buying. We have all seen people who bought pedigreed designs who were not happy with the results.
I have all different kinds of speakers. Most of which tend to be revealing. But there are times when I want to listen to raunchier music loud, without care of audiophile grade recording. I also have speakers that manage this and sound correct doing so. I grew up listening to rock bands live. Both on stage and in recording studios, garages, warehouses, outdoors and even in living rooms.
I don't believe that speakers are designed to really impose anything on the buyer, as much as they are designed to interpret the worst of the common mainstream offerings into something listenable, which is what most people listen to, and what artists are going to have to appeal to in which to sell the most music. We cannot control the studio engineers, or the budgets of those who seek to have their music recorded, and by who.
When someone goes to have music recorded and to buy studio time, it's expensive, and the engineers aren't exactly charitable. If there was a real improvement to be made, it would be with the ethics/egos or even qualifications on 'that' end of the music industry.
So then, we go to audition speakers for rock music and what should we bring? Pink Floyd's DSOTM, and Dire Strait's - Brothers in Arms? Why not Van Halen, AC/DC, ZZ Top, Def Leppard or even Led Zeppelin 1?
I just don't believe 'personally' that one type of speaker measured a certain way does it all. I don't discount people's choices in speakers. But I do kind of tire of the pretentious snobbery often inflicted on so-called lesser builds, when it's pretty obvious to me that the engineers who designed them actually nailed it with their intended purpose.
Don't take this the wrong way. We likely agree more than you think or by what some of my posts may indicate. I just find most of the audio I have been able to afford to be good, and better. From my "party" speakers on up.
Now the Radio Shack/JC Penny stuff my parents used to buy? That stuff really sucked no matter what recording quality was sent thru it.
I'm not questioning whether some engineers have nailed it, but it's just that this approach, at the end of its road, has a pair of speakers for each genre. Come to think of it, perhaps even for some certain albums. There are very few albums that sound like Mule Variations by Tom Waits.
This is something I immediately see as a problem in all the gear that is fitted to some single style or genre. So I'm not coming from the "pretentious snobbery" part of the specter, quite contrary. I'm looking for an all-rounder because I'll always like more music than the amount of speakers I can afford.
The idea of gear being neutral/flat, IMO gives you the possibility to go either way. Especially if you're not shy in using the EQ. You could, arguably, set your neutral speakers to "do rock" for you. This would be much harder with some sort of sound signature. And you could set them to "do classical" afterwards.
I know we're not there yet, although this has more to do with how much one knows about properly setting the acoustics in his listening room.
If you agree with Carmody when he says: With rock, everything is close-mic'ed, sent through effects, and mixed at a console. It's a
studio sound, and it is what rock sounds like, and there should be no shame in that. Furthermore, the production of rock music is part of the composition itself. - I see no reason why this should imply one more change on top of all processing coming from your speakers.
When he says: Consider for example the work of: George Martin (The Beatles), Brian Wilson (Beach Boys), Alan Parsons (Pink Floyd), Trent Reznor (Nine Inch Nails), Phil Spector, Ted Templeman (Van Halen), Terry Date (Pantera, Soundgarden), Mike Stone (Queen), Bob Rock (Metallica), David Bottrill (Tool, King Crimson), Rick Rubin, Andy Wallace (Nirvana, Jeff Buckley, Rage Against the Machine) - the question is don't you trust those people did their job, why do you need it further "fixed" through speakers? Do you want it conveyed or altered?
Flat speakers are not making rock flat.