New DVD Rival? China Breaks Out Its Own EVD Spec

[Clint DeBoer]

According to a Reuters report, China, home to more than a billion people, is acting to develop and present a new DVD rival to the world. Dubbed the EVD, the spec will supposedly result in a new national standard bypassing royalty payments to Japanese DVD makers.

So far only 5 out of the 100 DVD player manufacturers have joined up to develop the new EVD players, including SVA Electronics, one of China's biggest DVD makers. My current opinion is that the world will most likely take a "wait and see" approach. One thing I'm not sure of is how the software providers will respond. China is one of the largest DVD pirating countries in the world and if the new units aren't multi-format compatible (and I think that's the point) then there may not be much incentive top provide content.

[Read the article]

hawke : According to a Reuters report, China, home to more than a billion people, is acting to develop and present a new DVD rival to the world. Dubbed the EVD, the spec will supposedly result in a new national standard bypassing royalty payments to Japanese DVD makers. So far only 5 out of the 100 DVD player manufacturers have joined up to develop the new EVD players, including SVA Electronics, one of China's biggest DVD makers. My current opinion is that the world will most likely take a "wait and see" approach. One thing I'm not sure of is how the software providers will respond. China is one of the largest DVD pirating countries in the world and if the new units aren't multi-format compatible (and I think that's the point) then there may not be much incentive top provide content. [Read the article] who are the other dvd player manufacturers in China? Are they manufacturers that make any of the dvd players that grace our home theaters and if so,who are they? Perhaps they should get on the band wagon a.s.a.p.!!! What do you think?    audioholics.com/iB_html/non-cgi/emoticons/rock.gif" border="0" valign="absmiddle" alt='???'>  audioholics.com/iB_html/non-cgi/emoticons/rock.gif" border="0" valign="absmiddle" alt='???'>                            robert j. graham rgraham1949@hotmail.com Reply With Quote 11-20-2003, 09:33 PM #3 Yamahaluver Audioholic General Yamahaluver has a small fan club Join Date Feb 2003 Posts 1,137 Thanks Given 0 Thanks Received 1 China has always been in the forefront of developing a alternative format for DVD and SVCD was one very promising format which never really took off although I have plenty of DVD rips to SVCD in my collection, the quality is almost as good with smaller file size, hope this technology takes off and gives us consumer a choice. Yamaha NS-1000M, NS-1000x, Yamaha MX-1000 and MX-1 power amp, Yamaha CDX-1050 CDP, Accuphase DP70V CDP, Canton Ergo 120 speakers, Technics SL-1200 Mk-II TT. For HT, Yamaha Z9 with three Yamaha subs, two YST SW800 and one YST SW320 in rear, for mains, Yamaha NS-300 with 300C and for surrounds, NS-100 in rear, front effects handled by NS-90. For DVD duties, Yamaha DVD-S540 and for SACD Yamaha DVD-S2300 Mk-I. Also have Yamaha EQ-550 equalizer and Yamaha KX-932 deck. Reply With Quote 11-20-2003, 11:10 PM #4 Rob Babcock Moderator Rob Babcock should be listened to Join Date Jun 2003 Posts 2,806 Thanks Given 11 Thanks Received 56 I think it'd be a disaster.  Another "choice" is most decidely what we don't need, especially if the only motivation is to allow piracy and bag some royalties in the process. What need would this product fill that isn't being filled already?  Would the picture or sound be better?  If not, what motivation would I have for buying yet another player?  And why would Hollywood want to support it?  Hollywood would certainly be very wary of it (as they were with DVD) until it was proven to possess some heavy duty encryption, something China is legendarily lax about. When DIVX came out for its brief "me-too" grab at the cash, it probably slowed DVD market penetration by a couple years at least.  DVD is too established now to be much threatened by this, IMO, at least in America. Would retailers want to make shelf space to return to the bad old days of double inventory?  Yeah, they love triple inventory-ing SACD,DVD-A & CD... And what about SACD & DVD-A?  Both hindered by copyright concerns and lack of compatibity between the two, besides the fact that they split an already small niche market of people passionate about good sound. If it doesn't significantly improve on DVD performance, what's the point?   Besides, once Blu-Ray hits the shores of the USA, it'll be moot eventually. Again, just my opinion. You can tell whether a man is clever by his answers. You can tell whether a man is wise by his questions. - Naguib Mahfouz Reply With Quote 11-21-2003, 12:45 AM #5 Guest This is purely political mixed with extreme nationalism which is deep in every Chinese' blood/DNA. * The new format will definitely not make it outside of China. *Even within China, it will take off ONLY if the new EVD format is very easy to be mass produced by illigal underground operations, like VCD. *But this time it may not be that easy since, first, there is the well established DVD hardware-dirt cheap/software-abundant/very good quality--unlike VCD; and secondly, the copyright law is much more enforced in China since it joined WTO last year, so there will be a good chance there are some kind of coding scheme built in EVD players/media that makes illigal copy almost impossible. In summary, my gut feeling is, this will be another 'new format' that will go nowhere. *Historically anything initiated by the government seldomly works. Abe Reply With Quote 11-21-2003, 06:07 AM #6 Yamahaluver Audioholic General Yamahaluver has a small fan club Join Date Feb 2003 Posts 1,137 Thanks Given 0 Thanks Received 1 The reason for all this is due to the phenomenal cost of DVD software in other parts of the world like China, India and rest of Asia, an average DVD costs around $25 here which is a lot and this due to dispropotionate pricing across the globe just like PC software. To the Chinese and the rest, this is an attempt maybe not significant to bridge the price barrier, I dont think this would ever make it to the west but in can take off like hot potatoes in Asia including the far east. This would at least bring movies to the masses and generate sales when the DVD sales is almost negligible in China and India and would officialy go towards eliminating pirated video. At least unlike us Indians, the Chinese are fiercely nationalistic and this is a trend which is quite positive and speaking for nationalism, cant say average Americans arent nationalistic either, they all rally behind their countries policies, good or bad. Yamaha NS-1000M, NS-1000x, Yamaha MX-1000 and MX-1 power amp, Yamaha CDX-1050 CDP, Accuphase DP70V CDP, Canton Ergo 120 speakers, Technics SL-1200 Mk-II TT. For HT, Yamaha Z9 with three Yamaha subs, two YST SW800 and one YST SW320 in rear, for mains, Yamaha NS-300 with 300C and for surrounds, NS-100 in rear, front effects handled by NS-90. For DVD duties, Yamaha DVD-S540 and for SACD Yamaha DVD-S2300 Mk-I. Also have Yamaha EQ-550 equalizer and Yamaha KX-932 deck. Reply With Quote 11-21-2003, 04:45 PM #7 Guest I am Chinese in origin so I can afford to be a little 'harsh' when critizing without offending too many (13billion) people :-) As for EVD vs. DVD, the hardware cost is negligible comparing to that of the software. *It is the copy right of the movies that is the most expensive. * Can't see any benefit of EVD in that territory. *Say, making a EVD disc of "Indiana Jones" movie will not be less expensive than making a DVD disc. * For Chinese consumers to adopt EVD, there will have to be enough movie releases on EVD discs in the first place AND cheap. *How can they accomplish that? Abe Reply With Quote 11-21-2003, 09:38 PM #8 Yamahaluver Audioholic General Yamahaluver has a small fan club Join Date Feb 2003 Posts 1,137 Thanks Given 0 Thanks Received 1 abe, VCD is quite popular format in India and China and between over 2 billion people if the EVD format takes off thats all they need to generate money. Yamaha NS-1000M, NS-1000x, Yamaha MX-1000 and MX-1 power amp, Yamaha CDX-1050 CDP, Accuphase DP70V CDP, Canton Ergo 120 speakers, Technics SL-1200 Mk-II TT. For HT, Yamaha Z9 with three Yamaha subs, two YST SW800 and one YST SW320 in rear, for mains, Yamaha NS-300 with 300C and for surrounds, NS-100 in rear, front effects handled by NS-90. For DVD duties, Yamaha DVD-S540 and for SACD Yamaha DVD-S2300 Mk-I. Also have Yamaha EQ-550 equalizer and Yamaha KX-932 deck. Reply With Quote 11-21-2003, 10:00 PM #9 Rob Babcock Moderator Rob Babcock should be listened to Join Date Jun 2003 Posts 2,806 Thanks Given 11 Thanks Received 56 Without opening a big can of worms, politically, I'd say Nationalism, as a philosophy, is a mixed bag at best. *If one feels that moving towards "one world" is progress, nationalism is the opposite. *Patriotism is good, to a point, but carried too far it leads to further polarization and misunderstandings between people. *Should Americans really beat the drum and wave the flag, no matter what? *Should anyone? End of rant! You can tell whether a man is clever by his answers. You can tell whether a man is wise by his questions. - Naguib Mahfouz Reply With Quote 11-21-2003, 10:09 PM #10 Clint DeBoer Administrator Clint DeBoer should be listened to Join Date Jul 2002 Location Lakeland, Florida, United States Posts 6,153 Thanks Given 509 Thanks Received 805 I'm still thinking software will be the real key. Unles they want to just watch hong kong movies, teh studios will have to decide whether they want to capitulate and send their titles to China in EVD format. My guess is no way, unless the market ramps up first or somebody cuts a deal (government cash infusion?) I just don't get why they aren't making a grab for the next HDDVD spec instead of taking a step backwards - who knows, maybe it is an advanced DVD spec, but I'm guessing it won't be the leap forward we are expecting. Clint DeBoer Editor in Chief Audioholics Reply With Quote Page 1 of 3 123 Last Jump to page: « Previous Thread | Next Thread » Posting Permissions You may not post new threads You may not post replies You may not post attachments You may not edit your posts   BB code is On Smilies are On [IMG] code is On [VIDEO] code is On HTML code is On Trackbacks are On Pingbacks are On Refbacks are On Forum Rules -- Audio 2013 -- Default Mobile Style Audioholics.com Privacy Statement Top All times are GMT -4. The time now is 04:29 AM. Powered by vBulletin® Version 4.2.0 Copyright © 2013 vBulletin Solutions, Inc. All rights reserved. vBulletin Services by vbskinstudio.com Copyright 2013 AUDIOHOLICS, LLC

[Yamahaluver]

China has always been in the forefront of developing a alternative format for DVD and SVCD was one very promising format which never really took off although I have plenty of DVD rips to SVCD in my collection, the quality is almost as good with smaller file size, hope this technology takes off and gives us consumer a choice.

[Rob Babcock]

I think it'd be a disaster.  Another "choice" is most decidely what we don't need, especially if the only motivation is to allow piracy and bag some royalties in the process.

What need would this product fill that isn't being filled already?  Would the picture or sound be better?  If not, what motivation would I have for buying yet another player?  And why would Hollywood want to support it?  Hollywood would certainly be very wary of it (as they were with DVD) until it was proven to possess some heavy duty encryption, something China is legendarily lax about.

When DIVX came out for its brief "me-too" grab at the cash, it probably slowed DVD market penetration by a couple years at least.  DVD is too established now to be much threatened by this, IMO, at least in America.

Would retailers want to make shelf space to return to the bad old days of double inventory?  Yeah, they love triple inventory-ing SACD,DVD-A & CD...

And what about SACD & DVD-A?  Both hindered by copyright concerns and lack of compatibity between the two, besides the fact that they split an already small niche market of people passionate about good sound.

If it doesn't significantly improve on DVD performance, what's the point?  

Besides, once Blu-Ray hits the shores of the USA, it'll be moot eventually.

Again, just my opinion.

This is purely political mixed with extreme nationalism which is deep in every Chinese' blood/DNA. * The new format will definitely not make it outside of China. *Even within China, it will take off ONLY if the new EVD format is very easy to be mass produced by illigal underground operations, like VCD. *But this time it may not be that easy since, first, there is the well established DVD hardware-dirt cheap/software-abundant/very good quality--unlike VCD; and secondly, the copyright law is much more enforced in China since it joined WTO last year, so there will be a good chance there are some kind of coding scheme built in EVD players/media that makes illigal copy almost impossible.

In summary, my gut feeling is, this will be another 'new format' that will go nowhere. *Historically anything initiated by the government seldomly works.

Abe

[Yamahaluver]

The reason for all this is due to the phenomenal cost of DVD software in other parts of the world like China, India and rest of Asia, an average DVD costs around $25 here which is a lot and this due to dispropotionate pricing across the globe just like PC software. To the Chinese and the rest, this is an attempt maybe not significant to bridge the price barrier, I dont think this would ever make it to the west but in can take off like hot potatoes in Asia including the far east. This would at least bring movies to the masses and generate sales when the DVD sales is almost negligible in China and India and would officialy go towards eliminating pirated video.

At least unlike us Indians, the Chinese are fiercely nationalistic and this is a trend which is quite positive and speaking for nationalism, cant say average Americans arent nationalistic either, they all rally behind their countries policies, good or bad.

I am Chinese in origin so I can afford to be a little 'harsh' when critizing without offending too many (13billion) people :-)

As for EVD vs. DVD, the hardware cost is negligible comparing to that of the software. *It is the copy right of the movies that is the most expensive. * Can't see any benefit of EVD in that territory. *Say, making a EVD disc of "Indiana Jones" movie will not be less expensive than making a DVD disc. *

For Chinese consumers to adopt EVD, there will have to be enough movie releases on EVD discs in the first place AND cheap. *How can they accomplish that?

Abe

[Yamahaluver]

abe,

VCD is quite popular format in India and China and between over 2 billion people if the EVD format takes off thats all they need to generate money.

[Rob Babcock]

Without opening a big can of worms, politically, I'd say Nationalism, as a philosophy, is a mixed bag at best. *If one feels that moving towards "one world" is progress, nationalism is the opposite. *Patriotism is good, to a point, but carried too far it leads to further polarization and misunderstandings between people. *Should Americans really beat the drum and wave the flag, no matter what? *Should anyone?

End of rant!

[Clint DeBoer]

I'm still thinking software will be the real key. Unles they want to just watch hong kong movies, teh studios will have to decide whether they want to capitulate and send their titles to China in EVD format. My guess is no way, unless the market ramps up first or somebody cuts a deal (government cash infusion?)

I just don't get why they aren't making a grab for the next HDDVD spec instead of taking a step backwards - who knows, maybe it is an advanced DVD spec, but I'm guessing it won't be the leap forward we are expecting.