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As the 2005 decline in film revenues continues, it is amusing to see the pontifications and proposals of Hollywood insiders regarding declining revenues. It's apparently up to them to attempt to figure out why exactly they aren't raking in the millions and millions of dollars they expect for such epic movies as King Arthur, Alexander or Kingdom of Heaven. After all, don't they have star power? Aren't they following the same methodology used to produce such successful epics as Titanic, Gladiator and Lord of the Rings? This weekend (the first weekend of May 2005), the box office took in just $77 million - the worst result for early May in at least five years. Clint DeBoer takes on Hollywood and does some analysis to see why this might be happening and what needs to occur to stop the trend.
[Read the Editorial]