There is a lot of snake oil currently being marketed with respect to plasma backlighting, too. Just as you need speaker cable, but $1000 for a 10-ft cable is snake oil, a plasma backlight helps, but you don’t need a $400 daylight balanced lamp. Indeed, investing is a balanced light source is a waste since what you see is biased reflective light, not the light source.
For anyone that follows the avsfourm, I started to post a detailed explanation about light color (temp) but got off to a bad start. Seems there is a popular snake oil salesman over there, didn’t want to rock the boat. Hell, if people are happy with dumping cash into something they believe works, who am I to pop their bubble?!?
“Ignorance is curable with enlightenment, stupidity is forever.”