I really like the super thin bezel.
I was at SAMs this weekend and was really looking long and hard att he 70" Sharp. Now granted, it's not some super duper high end display, but I really don't find myself craving that or needing that anymore. Yeah there's some things that could improve, but I don't think there'd ever be a time where I'd be watching that TV and be disappointed.
They had the 120hz for $2300-ish. I actually went and got a dolly to take one home, but then my wife put the big hammer on it. I think I'm going to wait until xmas time to see what's out there. I can get the buy-in from the wife as long as it's under $3k. I think there's going to be a lot of offereings in the mid 2's to 3... or at least I'm hoping so.