Pinnacle makes a HDTV tuner already.
My experience with ATI's tuners has steered me away from them. Almost the same hardware as the Pinnacle, just the driver implementation is dreadful.
My opinion for a HTPC is the Ahaniz D-Vine case with the following:
CPU (Athlon XP2500+ barton
2x512mb ram
NForce2 ultra 400 motherboard. (go for soundstorm if possible, hardware DD encoding is a very nice touch, and worth the hit of not using an athlon64). I don't know if it would fit the D-vine, but my current motherboard, DFI NF-II ultra lan-party, is a very fast neforce2 board, and has more than enough features for any HTPC use, including firewire/usb 2.0/dual ethernet cards/soundstorm. That board used coaxial digital in and out as well....nice touch IMO.
There is an option for those who must have A-64 setups, a company called HiTec makes a card called the X-Mystique, which is the first PCI add-on card to have dolby digital live support (realtime DD encoding, like soundstorm). Problem is they are not easy to find in the US market, but they often go on Ebay for about $70.
Videocard is debatable...I'm a fan of gamer cards, so I would go for a Radeon X800XT platinum. I own one, and they are screamers...just make sure to buy an ATI silencer 4 rev2 for it, as the stock fan is also a screamer
Hard drives...I've been fond of the seagate barricuda.
The thing is, the faster the CPU, the more the heat output, so you need more airflow, and thus more noise to keep it stable...so get the fastest CPU you need, nothing more.
I would be half tempted to just take a subwoofer, gut teh driver/amp, and build then entire HTPC inside the subwoofer enclosure....true stealth baby!