Objectively (on-axis & off-axis frequency response, resale value, etc.) or Subjectively (personal preference, pride of ownership, etc.) ?
In terms of resale value and pride of ownership, B&W is up there in the food chain.
But they are towards the bottom of the food chain in terms of speaker measurement.
So if you don't care at all about how well they measure, then just buy what subjectively sounds good.