That is a fairly big room, and those speakers have those miserable mids crossed at 800 Hz. There is a huge power demand in the range of those mids, and as he places acoustic treatments it is adsorbing sound and increasing power demands.
This is a huge problem for three way speakers in general. The optimal mid range driver should cover the whole speech discrimination band. That is 400/500 Hz to 4 KHz/5 KHz. The only way you can get a VC to handle power in that range is with a dome design. These are far and few between and expensive, as they are hard to manufacture.
When I spent an interesting afternoon with Billy Woodman of ATC at his factory at Stroud Gloucestershire, he took me through the whole assembly of their famous ATC mid domes. ATC domes on only available to ATC.
The justly famous Dynaudio D 76 has been unavailable for 19 years now.
So that leaves Volt as the only other source of high powered wide band dome drivers. These are now available in the US from Madisound. These are first class units available in a range of impedances.
Here is a picture of a Dynaudio D76 dome in one of my family room speakers. It is a 4.5" dome and the VC also has a diameter of 4.5" and so there is excellent heat dispersion. Crossover to the dome is 400 Hz and from the dome 4 KHz. Those are high spl. speakers.
Those speakers are B4 reflex, with an F3 if 31 Hz.
I have been toying with the idea of a three way with B139 now available again from Falcon acoustics and the Volt dome with a good 3/4" dome tweeter. This would be a TL. The B139 has absolutely perfect T/S parameters for TL loading and you get an f3 around 27 Hz and second order and not fourth order roll off.
This would be like the classic TDL designs of John Wright.