Monster has gone TOO FAR this time

[j_garcia]

High performance ethernet cable? I saw these at the store the other day while looking for a data cable. These guys really are complete morons.

http://www.monstercable.com/productdisplay.asp?pin=4697

 

[Ito]

Shush! It helps me download my por...erm...music faster.

 

[tcarcio]

WOW, It sure looks fast.....

 

[surveyor]

The dialectrics used in this cable double the speed of light via smoke and mirror.

 

[j_garcia]

Did I mention they were like $25 for a 6ft cable? I have been buying 10' cables for around a$1-2 for years. I have made and run my own ethernet cables for pennies on the dollar. This is complete rubbish. I just can't understand it.

 

[its phillip]

Not anywhere near as bad as denon's ethernet cable for $500.

http://www.usa.denon.com/productdetails/3429.asp

The monster ethernet cables are stupidly overpriced, but that denon cable makes me mad

 

[highfigh]

I called them- it's Cat5000e.

 

[Nemo128]

$65 for 1000ft Cat5e @ Home Depot. I keep a box under the stairs.

 

[Chu Gai]

I once wrote to Monster's lawyers about an infringement concerning the use of their name but they never responded. Seems there was a por* site titled something like Monsters of C***. I'd have thought they'd want to protect their trademark but...

 

[Alex2507]

Seems there was a por* site titled something like Monsters of C***.

I'm not gonna touch that with a 10' pole.

 

[Serj22]

I think I need to get into this business. I'm going to put gold stickers on ethernet cable and call them "gold series" and sell them for $100 for a 20ft run.

 

[Stereodude]

Par for the course along with gold plated ends on fiber optic cables.

 

[annunaki]

Did I mention they were like $25 for a 6ft cable? I have been buying 10' cables for around a$1-2 for years. I have made and run my own ethernet cables for pennies on the dollar. This is complete rubbish. I just can't understand it.

I purchased a completely terminated 50ft. cable for $4.80. I can guarantee that there would be no noticeable difference between them.

 

[lsiberian]

I really did get in the wrong business. I could just resell monoprice goods as fancy cables.

 

[j_garcia]

What I don't get is how they can come out with a product that has been around for YEARS to the point where it is basically a commodity and think that they can slap a fancy label on it and sell it for top dollar?!? It is ridiculous. What's next? Monster Electricity? Monster Air?

 

[highfigh]

What I don't get is how they can come out with a product that has been around for YEARS to the point where it is basically a commodity and think that they can slap a fancy label on it and sell it for top dollar?!? It is ridiculous. What's next? Monster Electricity? Monster Air?

PT Barnum was ahead of his time when he said, "There's a sucker born every minute".

If it sounds reasonable, someone who doesn't know any better will believe almost anything. That falls under "If you can't dazzle them with your brilliance, baffle them with bullshyte". Also, when something becomes a status symbol, facts and reality mean nothing. If it has a story, it will always sell better than something in a plain, brown wrapper.

 

[krzywica]

Well technically speaking as certain ethernet cables do run at different frequencies you wouldn't be lying if you sold a cable that was a "High Speed" ethernet cable. With that aside I find Monster Cable shallow and pedantic.

 

[GlocksRock]

I'm sure those will be sold at a premium at best buy stores across the nation, and the worst part is people will still buy them. Making your own ethernet cables is so easy and inexpensive, too bad more people don't go that route.

 

[MDS]

What I don't get is how they can come out with a product that has been around for YEARS to the point where it is basically a commodity and think that they can slap a fancy label on it and sell it for top dollar?!?

Come on now...you know exactly why. It's MARKETING at its finest. Slap on a name like 'high speed' or 'deluxe' or any similar crap and in the average consumer's mind it is superior to the non-deluxe version and they'll pay a premium price.

Ever see the commercial for a fast food restaurant where the manager type hands a burger to the employee to give to the customer and the employee says 'wait, he ordered the deluxe meal'? The manager puts a toothpick with a little flag on it in the burger and proclaims 'now it IS deluxe'. Monster has been making a fortune with the exact same idea.

It looks like nothing more than a cable designed to meet CAT6 specs, which is nice were it not so expensive, but ultimately of no real value at this time because there are no 10 Gbs routers or network cards available and even if there were that would only buy you a speed increase between other devices on the same network in your home. When those packets hit the WAN interface, such as the cable modem, they still only go out at a measly 10 Mbs or even slower.

 

[j_garcia]

I know this is Monster's entire business model. Make something look fancy, make up some good sounding techno-marketing schpiel for the non-informed consumer, and jack up the price.

The only problem is, this particular market contains a large percentage of people who DO know the story with respect to cables of this type, so it seems pretty stupid to me.