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  #1  
Old 10-16-2007, 06:09 PM
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Arrow Audio Reviews and Marketing

We've all had to deal with the uncomfortable situation of having a friend tell you how much they spent on cables at their local big box store when you know you could have gotten them the same performance for a quarter (or less) the money. We've all been there. Let's put the cards on the table as this beating around the bush doesn't seem to be getting to people: I'm sick and tired of blatantly false marketing claims and loquacious "reviewers" who think they can hear a mosquito fart. They shouldn't even be able to call themselves "reviewers," they're more like re-spewers...


Discuss "Audio Reviews and Marketing" here. Read the article.
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  #2  
Old 10-16-2007, 06:34 PM
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That was absolutely the best AH Rant I have ever read. You made my day.
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Old 10-16-2007, 07:02 PM
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I own a pair those $7500 speaker wires so I'm a little offended at this rant. They make my $1200 Axiom M80s sound like a pair of $2500 speakers they are that good....no wait...that means I spent $8700 to get speakers that sound like they cost $2500.....#$@!! I am an idiot!!!!
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Old 10-16-2007, 07:06 PM
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Originally Posted by jandawil View Post
I own a pair those $7500 speaker wires so I'm a little offended at this rant. They make my $1200 Axiom M80s sound like a pair of $2500 speakers they are that good....no wait...that means I spent $8700 to get speakers that sound like they cost $2500.....#$@!! I am an idiot!!!!
Hahahaha!!! Excellent!
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Old 10-16-2007, 08:41 PM
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Quote:
Originally Posted by jandawil View Post
I own a pair those $7500 speaker wires so I'm a little offended at this rant. They make my $1200 Axiom M80s sound like a pair of $2500 speakers they are that good....no wait...that means I spent $8700 to get speakers that sound like they cost $2500.....#$@!! I am an idiot!!!!

LOL
Nicely put!
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Old 10-16-2007, 09:50 PM
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I wish that when you guys go on these rants about manufactures that you would have the balls to tell us specifically what manufactures you're talking about! I'm curious if the omni-directional speaker company you mention is Mirage, because you haven't checked your own site. Audioholics recommends this brand and type of speaker! Do a search and find out for yourself! No, I don't work for or own Mirage speakers.
These "rant" articles that get posted just make this site less credible.
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Old 10-16-2007, 10:17 PM
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Well put Tom, marketers rule the world. Marketing is nothing more than smoke and mirrors and the goal: to make you unhappy with what you have, that's how you keep consumers consuming. Marketing majors are basically taught how to systematically varnish the truth, give them a set of specs and they'll turn them into a miracle. I believe, dollar for dollar, the best marketer is BOSE or rather who ever does their marketing, in house or an agency. This is a brand that eons ago put a relatively decent product, but lost their integrity, quality and self-respect along the way,all to chase the all mighty dollar at the expense of truth. And for marketing in general, how many of you find yourself reaching for a Coke, McDonalds, Burger King, Budweiser? Simple marketing, you know Coke isn't good for you and neither are fast food burgers, Bud is a question of taste, and yet billions eat this crap every year. Never has the old axiom been so proper: "A fool and his money soon part company." There is a solution, read and research before buying, caveat emptor!
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Old 10-16-2007, 10:31 PM
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what a great article/rant! truly amusing and well-written (i also liked jandawil's response - very witty). yeah, the whole omni-directional thing is something a lot of speaker companies dabble in here and there, but tom wrote about it quite amusingly, regardless of which companies they are.
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Old 10-16-2007, 11:07 PM
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Quote:
Originally Posted by Hypocrite View Post
I wish that when you guys go on these rants about manufactures that you would have the balls to tell us specifically what manufactures you're talking about! I'm curious if the omni-directional speaker company you mention is Mirage, because you haven't checked your own site. Audioholics recommends this brand and type of speaker! Do a search and find out for yourself! No, I don't work for or own Mirage speakers.
These "rant" articles that get posted just make this site less credible.
You do realize that your user name, not Tom's, is Hypocrite...right? No one said that Mirage didn't make good speakers for the money. The design is unnecessary however.

Great article by the way Tom, I think you should have done a podcast of it with Dina. I think she would have been taken aback by all that.

I noticed earlier on in the TV show "House M.D." that he had some rather high end looking speakers, but later in the series he had a Panasonic HTIAB thing. What where the speakers he had?
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Old 10-17-2007, 12:28 AM
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Quote:
Originally Posted by Seth=L View Post
I noticed earlier on in the TV show "House M.D." that he had some rather high end looking speakers, but later in the series he had a Panasonic HTIAB thing. What where the speakers he had?
His apartment was robbed when he "accidently" left the front door open when babysitting a dog. The stereo was stolen, but the dog stuck around. (episode 321, 'family'). I believe they were B&Ws. And also iPod earbuds are accurate enough to diagnose a heart murmur.


Yes, I watch alot fo TV.
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